E&L

E&L

E&L

ROLE: BRANDING, ANIMATION + VIDEO POST PRODUCTION

ROLE: BRANDING, ANIMATION + VIDEO POST PRODUCTION

The Entrepreneurship and Leadership podcast aims to educate and entertain, sharing insights based on the personal story of carefully selected guests aiming for the atmosphere of an informal conversation in a bar or over a cup of coffee.

E&L’s visual identity emphasizes the multitude of stories and the consequent varying paths to successful entrepreneurship. The use of the & mark capitalizes on the grey area that this podcast lives in. While sharing many of the same views, the two hosts, Richard & Kimon, simultaneously differ on many topics. The color scheme is both colorful and muted. It echoes the overall brand voice: sophisticated but not too serious.

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